Finally, 14th December, the launch of a new kind of pastry! The introduction of Poptasi’s new creation was going to take place at Poptasi’s pop-up shop in the MINI Brand Store on the Leidseplein in Amsterdam at 12.00 hrs sharp!
Of course I made sure I was going to be on time! There it was, the red carpet and the Poptasi car outside the MINI store. Inside, in the pop-up store mini macarons covered (as traditional for a Dutch birth celebration) in pink and blue aniseed sprinkles were awaiting us.
And there they were, Patrick and his team and (drum roll…) , still hidden underneath a silk black cover sheet, what was about to be revealed!
Patrick van Drie and the Poptasi Team
At 12.00 hrs, Patrick pulled down the sheet and introduced….. the Maduche! Bottom half macaron, middle a ganache or cream and on top, shaped as the top half of the macaorn, a chocolate bonbon or truffle.
For the occasion of the introduction Patrick prepared two flavours, one white chocolate filled with Irish coffee, the other a chocolate/cream truffle. You can imagine the endless flavour combinations!
It is the successor of the macaron? No, definitely not, it is something completely different! More flavours, more textures in one bite, and therefore a little more ‘complicated’ and definitately richer. Which means you simply won’t be able to eat that many one after the other (at least, I don’t think I can!) like you could be tempted to do with macarons.
The two introductory Maduche flavours!
A new Dangerously Delicious Delight is born! I wonder if someone will follow, Pierre Hermé perhaps? Fauchon? LaDurée? One thing is fore sure, if a macaron is already tricky and laboursome to make, the Maduche is probably even more so!
The Maduche is born! Cheers!
Needless to say I did not leave empty handed; 24 Madushes (12 of each), a Poptasi t-shirt and a bag of very fine broyage! All for sale by the way in Poptasi’s shop in Amsterdam .
For another report (in Dutch) about this special occasion, read Culy.nl.